McDonald's Family Time - The Precious Minute - Integrated Case (2013)
McDonald's Family - The precious minute (2013)
- Leo Burnett MENA- With only 24 hours in a day, growing work pressures, addictive technology and impossible deadlines, the most important thing that bonds families together is increasingly under threat: Family Time. So this year, we ran a 60-second commercial precisely highlighting the simple fact that every minute spent with your family counts. After all, it isn’t about the little time you have each day. It’s about how many great family moments you can fill it with.
2013
Advertising, Art Direction, Creative Direction